The UK's Award Winning pre-seed fund

Scott is best-known for founding one of Britain’s largest e-commerce businesses Kiddicare.com which was subsequently acquired in cash for £70m, by Morrisons, one of the UK’s largest supermarkets.

Reaching 6th on the Retail-Week Power List, Scott is regarded by many as one of the UK’s most innovative business professionals in retail.

After the Kiddicare acquisition, Scott became Managing Director and Chief Architect for Morrisons.com and has a wealth of experience in building and scaling large e-commerce businesses across the UK, most notably Kiddicare.com.

Founding Haatch, Scott has invested in, and developed businesses in the areas of ad tech, B2B SaaS (software as a service) and retail tech within the FMCG market including Elevaate, founded in 2014, enabling supplier monetisation programs across retailer websites.

Fred was responsible for a number of high profile, large-scale innovation projects across one of the UK’s largest e-commerce businesses Kiddicare.com and post-acquisition, supermarket giant Morrisons.

Fred created award-winning, digital customer experiences bridging the online-offline gap in one of the UK’s largest grocers, Morrisons. This included the launch of browse and order points, mobile payments and electronic shelf edge labels powered by early stage technology companies.

To achieve this Fred worked with cutting edge early stage technology start-ups to integrate and piece together award-winning customer experiences.

Co-founding Haatch in 2013, Fred runs the investment process end-to-end and works with portfolio businesses in advisory and board roles.

Mark Bennett is VP of Android GTM for Google leading teams in APAC, US and EMEA to help support our Android ecosystem partners. Previous to his current role he held the position of Hardware Partnerships lead for Google in APAC heading up Google’s hardware sales team in APAC working with retailers, carriers and other B2B partners to grow market share in a range of categories with products such as Pixel, Google Home, Nest and Chromecast. Before this he led the international business of Google Play focused on growing Google’s digital content business for games, apps, film and other content verticals in EMEA, APAC, and LATAM.

Prior to Google, Mark was the Managing Director of Blinkbox Music, part of Tesco, where he grew the streaming music service to over 2.5 million users in 18 months. Previous to this, Mark held posts at Sainsbury’s, Global Media Vault, Microsoft, HMV, Warner Music UK and EMI.

Mark read Economics & Politics at University of Bath.

Building a bootstrapped business is never an easy process, particularly when your sector focus is B2B and where people are the only asset, but that is exactly what Simon had done with Zazzle Media.

The digital marketing agency grew from nothing to delivering an EBIT north of £1 million in just under 6 years before being sold into one of the world’s biggest advertising holding companies (IPG).

As a result of that journey he is now seen as one of the most prominent minds in digital marketing and is regularly asked to speak and write about cutting edge digital growth both in the UK and around the world.

His real world experience in people management, building profitable start-ups and marketing make him an extremely valuable member of the central team.