scaling ambition
The Haatch Portfolio
AeroCloud
2017
2020
AeroCloud Systems is the fastest-growing Airport cloud technology company globally with 53 employees based out of the UK and US.
The company provide mission-critical post flight and operational data-driven solutions using AI to Airport leaders through its intelligent airport management system.
The company is growing very fast with 52 Airports using its systems hourly.
The company competes with global players and recently raised a Series A with total funding of $16M.
AeroCloud is in constant pursuit of enterprise value creation long term by creating a network from the base of its current customers to change the way Airports operate.
Bodyswaps
2016
2020
Soft skills are increasingly important in the workplace, yet 89% of employers state that people with good soft skills are hard to find.
Current training solutions face a tradeoff between effectiveness and scalability – F2F training / coaching is effective but costly and impractical to deploy at scale, while traditional eLearning solutions are inefficient for soft skills as those require practice.
Avion
2017
2020
We are Avion. We power teams to build products that matter, and we do this by enabling them to plan, prioritise and visualise their feature backlogs using the most underrated framework out there — user story mapping.
By planning in Avion, product teams from Mercedes-Benz, AutoTrader and Accenture are speeding up their release times and delivering remarkable experiences that their users actually need. Teams using Avion are better able to move out of the “technical weeds” and can stop building software for the sake of it. Instead, they deliver more value to their users and measure it via outcomes, rather than output.
PubX
2020
2020
PubX is building the future for digital publishers. We develop Artificial Intelligence and Automation infrastructure that creates high ROI solutions to problems that publishers have with Monetisation.
With decades of experience in the Digital/ AdTech space, pubX’s founding team have pivoted away from building for advertisers, to level the playing field, equipping Digital Publishers with the technology the need to drive meaningful revenues, and yield, on their properties.
Bunch
2016
2020
Bunch simplifies household bill management, consolidating gas, electricity, water, broadband and more into a single monthly payment.
Catering to over 25,000 customers, this innovative platform effortlessly personalises packages, offers seamless supplier switching, and ensures competitive rates. Whether a student, renter, or homeowner, Bunch’s tailored approach enables users to divide bills among housemates or maintain individual accounts equally.
Not just about convenience; their commitment to financial transparency and security is evident in their easy setup and predictable monthly payments. From the initial design to consistent monthly management, Bunch ensures an effortless experience, promoting financial security and independence for all users.
Eleanor
2018
2019
Eleanor is a cutting-edge digital concierge platform for upscale holiday resorts, born from 15 years of on the ground expertise in the hospitality industry. Our innovative solution empowers resorts to elevate their guest experiences at every stage of their journey. With contactless features enhancing safety and convenience, Eleanor unlocks operational efficiencies, improves communication and boosts incremental revenue.
Eleanor is the best Concierge Software Runner-Up at the Hotel Tech Awards 2023 for the second year in a row and is reviewed as a reliable and preferred solution for hotels and resorts looking to improve their operations and guest satisfaction.
Deazy
2016
2019
Deazy is the trusted development partner for start-ups, scale-ups, and enterprise businesses.
Deazy is a managed marketplace of 85 global digital agencies, comprising 1,500 tech delivery teams across a huge range of technologies, with all engagement outcomes managed by our UK Delivery team.
Veritonic
2015
2015
World-renowned brands, agencies, publishers, and platforms rely on Veritonic’s comprehensive audio analytics and research platform to research, test, and measure the ROI of their audio assets and campaigns pre-market, in-market, and post-campaign.
The resulting insight enables clients to gain confidence in their audio investment, mitigate risk through optimisation, and increase their return as they engage consumers with compelling audio experiences.
we’ve been on the journey with over 150 founders.
"Every professional services firm is sitting on data that tells them exactly where margin is being lost, but almost none of them can actually see it. Supo connects to the tools firms already use and delivers real-time intelligence on people, projects and profit. The results speak for themselves: Stephenson Law increased gross profit by 10%, Plume Group saw billable time jump 10% and gross profitability increase by 20%. It makes data transparent across the whole firm. That's when the real shift happens."

"We backed Bodyswaps because we didn't need to be convinced the problem was real. Soft skills are the number one hiring gap employers talk about. Bodyswaps cracked that with VR and AI. What stood out wasn't just the technology, it was how fast institutions moved once they saw it. They've since secured partnerships with Meta and the Royal Society of Medicine and are deployed in universities and hospitals across three continents. This team is building something that will define a category."

"We backed YASO because we had an unfair advantage as investors: we'd already lived this problem. Scott scaled his ecommerce business to £45m revenue; I'd cracked cross-border manufacturing with Chinese suppliers. We moved early, moved quickly and have continued to back them in every round since. In 11 months from launch they signed 6 global brands including PIXI and Nip+Fab. We saw the vision, and we're here for the journey."



"We backed Sendr because we'd seen the outreach problem up close. Sales teams are sending more emails, more LinkedIn messages, and getting less back. Sendr flips that with AI-powered personalisation at scale: dynamic video, voice notes and custom landing pages from a single recording. The engagement numbers tell the story: 25% of contacts interact with a Sendr page, 20% above cold email benchmarks. Users have already created over 780,000 personalised pages. When outreach actually feels personal, buyers pay attention."
